Succeeding with Apps, How Tinder Did It

Smartphone apps continue to be the most popular way for millennials to spend their digital media time. Users aged 18-24 years old spend more than three hours per day in apps.  With that much time spent in apps they have become lucrative businesses.  

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Tricia McKinnon
How Chanel is Winning on Instagram

Instagram continues to be a runaway success.  After launching in 2010 it now has more than 800 million monthly active users.  With 80% of users connecting with a business on Instagram, Chanel is a brand that has figured out the secrets to success on the platform.

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Tricia McKinnon